Photography marketing

Canon Announces Winners of ‘Capture the Action’ Sports Photography Contest Highlighting #CelebrateAfrica Photographers

Cannon Central and North Africa (, a pioneer in innovative imaging products, has announced the winners of its latest sports photography competition – “Capture the Action” #CelebrateAfrica. Organized in collaboration with leading media, Pan African Visions, the contest provided a platform for emerging African photographers, aged 18+, to showcase their talent and harness the power of visual storytelling.

“Capture the action” #CelebrateAfrica aims to showcase the stars, their performances and the fearless stories behind their rise to the top. The competition celebrates Africa’s contribution to sport and highlights sporting success stories,” said Amine Djouahra, Sales and Marketing Director, Canon Central and North Africa. “As a brand, Canon has always been at the forefront of innovation and technology. This competition embodies technological brilliance and phenomenal performance, going beyond the realm of possibility. We are delighted to have partnered with Pan African Visions and are amazed to see the overwhelming response and incredible action submissions captured from the continent as we have seen Africa host various international sporting events in different countries. We would like to congratulate the winners who captured the vibrant spirit of African sportsmanship well in their stellar images and to all participants.”

A celebration of African sporting and photographic talent

Canon and pan-African visions’ “Capture the action” #CelebrateAfrica the photography contest encouraged entrants to choose submissions that would feature spectacular sporting moments and capture athletes in action allowing viewers on social media channels to follow their journeys and user-generated content via #CelebrateAfrica. He celebrated not only the stars of African sport, but also the skilled and talented photographers who cover them.

Pan African Visions Editor and Editor Ajong Mbapndah L explained that the massive number of submissions was overwhelming and the high volume of responses from our community made it a huge success. Submissions came from all over Africa, which speaks volumes about the growing passion for sports photography. It was an honor for Pan African Visions to partner with Canon for the competition. As a brand, Canon needs no introduction, and we hope there will be more such initiatives to allow young Africans to showcase their talent to the rest of the world. Congratulations to the nominees, the winners, the jury and once again, a big thank you to Canon. »

The competition saw a total of 6749 submissions of photographers from Egypt, Kenya, Morocco, Ivory Coast, Algeria, Ghana, Nigeria, Tunisia, Uganda, Senegal, Ethiopia, Cameroon, Rwanda, Tanzania, Gabon, RP Congo, DR Congo.

Assess talent

The winners were chosen through the expertise of an exclusive jury selected especially for the competition, and who better placed to assess the phenomenal talent of sports photography in Africa than a panel of exceptional photographers who have themselves captured action from the side of the sports field on many occasions.

Canon Ambassador Jorge Ferrari is one of the most requested photographers in the United Arab Emirates. With an illustrious career spanning three decades, Jorge has covered nearly every event imaginable, from news and politics to commercial work and Formula 1 – and he’s shot some of the sport’s biggest stars. the planet. “It was very difficult to choose from many high quality applications. As a photographer myself, I was looking at the skill level, positioning, timing, composition, street and message of the images. The difference was in the smallest details, we looked closely at the original images – without editing – to be able to assess the skill level, to be able to choose the winners.

Frank Darkwah is a 31-year-old CAF and FIFA accredited photojournalist and sports journalist who has worked with Ghana eSports and 442 Ghana, a sports photography centre. He has covered the 2017 WAFU Championship, 2018 Africa Women’s Cup of Nations and 2022 WAFU U17 Championships. Frank has covered matches involving the Ghana national teams, Ghana Premier League matches, as well as other sports disciplines such as athletics, rugby and boxing, among others. He says the ability to get good shots is often influenced by the type of sport you’re shooting, as some make capturing good shots easier than others. “When judging, I focused on whether the photographer was shooting from the right angle, and also whether or not the photographers had a good crop and the winner did it perfectly.”

The third member of the jury was fifty-two years old Kerifallah Janneh (KJ) from southern Sierra Leone. KJ started his photography career in 1991 as an apprentice with a professional commercial photographer in Freetown. A year later, he was employed by the Concord Times newspaper where he trained as a press photographer. In 2017, KJ founded the Sierra Leone Photojournalism Center where photographers and photojournalists are trained with new skills in digital photography.

Winning entries

The contest prizes were provided by Canon and included a Canon EOS-R5 like the 1st price, one Canon EOS R7 like the 2n/a price, and a Canon PRO 200 Printer like the 3rd price.

Congratulations to the winners of the Canon Capture the Action Photo Contest!

The “Capture the Action” photography competition under #CelebrateAfrica has helped Canon tremendously to grow our amazing African community of budding photographers.

Following its huge success, we will soon be back with another exciting contest for our Canon enthusiasts!

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

For media inquiries, please contact:
Canon Central and North Africa
Mai Youssef
E-mail: [email protected]

APO Group – PR Agency
Rania ElRafie
E-mail: [email protected]

About Canon Central and North Africa:
Canon Central and North Africa (CCNA) ( is a division of Canon Middle East FZ LLC (CME), a subsidiary of Canon Europe. The formation of CCNA in 2015 was a strategic step that aimed to improve Canon’s business in the Africa region, strengthening Canon’s presence and focus in the country. CCNA also demonstrates Canon’s commitment to getting closer to its customers and meeting their demands in the rapidly changing African market.

Canon has been represented on the African continent for over 15 years through distributors and partners who have successfully built a strong customer base in the region. CCNA guarantees the supply of high quality and technologically advanced products that meet the demands of Africa’s rapidly changing market. With over 100 employees, CCNA manages sales and marketing activities in 44 countries in Africa.

Canon’s corporate philosophy is Kyosei ( – “living and working together for the common good”. CCNA pursues sustainable business growth, focusing on reducing its own environmental impact and helping customers reduce theirs by using Canon products, solutions and services. At Canon, we are pioneers, constantly redefining the world of imaging for the greater good. Through our technology and our spirit of innovation, we push the boundaries of what’s possible – helping us see our world in ways we’ve never seen before. We help bring creativity to life, one image at a time. Because when we can see our world, we can change it for the better.

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This press release was issued by APO. Content is not vetted by the African Business editorial team and none of the content has been checked or validated by our editorial teams, proofreaders or fact checkers. The issuer is solely responsible for the content of this announcement.