Photography marketing

Missouri S&T – News & Events – S&T Recognized for Photography, Reuniting Alumni in International Competition

The Council for the Advancement and Support of Education (CASE) recently announced its 2022 Circle of Excellence award winners. Missouri S&T won a Gold Grand Prize – the highest honor possible – for Minor Athletics Photography in the portraits category and a bronze award in the special events category for the university Golden Alumni Virtual Meeting held on May 18, 2021.

CASE received over 4,500 entries from 636 institutions in nearly 30 countries. Of these, volunteer judges selected 626 entries for bronze, silver, gold or grand gold recognition. Missouri S&T received one of 41 Gold Grand Awards, Highest Recognition, and one of 214 Bronze Awards.

Winners were selected based on several factors, including overall quality, innovation, use of resources, and impact on the institution or its external and internal communities, such as alumni, parents, students, faculty and staff.

Missouri S&T photographer Michael Pierce produced the award-winning photos as part of an effort to create a more unified look for S&T’s Division II sports programs.

“We wanted to unite all of the social media and future marketing of our athletics, while creating images that would have longevity,” Pierce said. “We looked at our more modern pickaxe logo and thought we could turn it into a big glowing light behind our athletes while creating a silhouette effect.”

Together with S&T Art Director Jake Otto, the two researched materials and methods to make the effect as large and economical as possible.

The CASE judges called the submission “a very cool concept for a portrait that was inherently branded for the institution” and “technically very well done with a high standard of execution”.

The award-winning Virtual Golden Alumni Reunion was planned by University Advancement with marketing and communications support. This long-running annual event honors graduates returning to campus to celebrate the 50th anniversary of their graduation. Due to COVID-19 restrictions, the University Advancement staff has planned a virtual event for May 2021 for the Classes of 1970 and 1971 and has attracted strong attendance.

The CASE judges praised the planners for creating a “well planned and executed” event. “All three activities were distinct and engaging, and we thought the virtual performance by the group of former musicians from 1970s campus bands was particularly well done.”

About Missouri University of Science and Technology

Missouri University of Science and Technology (Missouri S&T) is a STEM-focused research university with more than 7,200 students. Part of the University of Missouri’s four-campus system and located in Rolla, Missouri, Missouri S&T offers 101 degree programs in 40 fields of study and is among the top 10 universities in the nation for return on investment, according to Business Insider. S&T is also home to the Kummer Institute, made possible by a $300 million gift from Fred and June Kummer. For more information about Missouri S&T, visit www.mst.edu.